The result at the end of the year will be positive, but the growth rate of the car market is sharply reduced.
For example, in October, growth was only five percent (against the background of 14 percent in the previous months). This is the lowest indicator in two years. Alarming symptom that indicates possible stagnation or falling at the beginning of next year. This means that very soon the price wars for the consumer can begin on the market — primarily in the mass segment. The first calls are already. Back in October, some large dealerships announced serious discounts, which in previous years were voiced only in December. Although the implementation of the body and other types of repair in the car repair shops remained at the same prices.
Particularly serious battles for the buyer are expected in Moscow, where the market is close to saturation. There are regions (St. Petersburg, Novosibirsk Region, Perm Territory, Orenburg Region, Krasnoyarsk Territory), where purchasing activity is much higher (growth rates by the previous year are on average 20%), and there are nothing to worry about the dealers. But there are still not many such areas, and their sales volumes are significantly inferior to Moscow.
According to the European Business Association (AEB), 2.44 million cars and light commercial cars were sold in ten months. The leader among foreign brands remains «Chevrolet ‘’ with a result of 172.718 cars. Success is explained not only by the successful promotion of the “Cze” golf class model, but also by the continuation of sales of the already outdated “Lacetti”, one of the cheapest cars in its segment. “Chevrolet” is followed by “KIA”, “Renault”, “Hyundai”, “Volkswagen”, “Nissan”, “Toyota” and “Ford”.